Our Process

Legacy79. We’re wholistic. This is not a typo; we integrate all marketing channels and believe true branding is greater than the sum of its parts. We push the concepts of brand. Consumer’s independent mindsets and expanded thought make us be exacting in our strategic orientation.

steps for success

tools

intake process

Client insight is the foundation on which successful brand strategies are built. From surveys and interviews to a series of honest and open discussions of the task(s) at hand, Legacy79's intake process is design to help clients articulate and objectively identify the overall goals, message, audience, content, look & feel, etc.

brand prototype

After a successful intake process, the next step is to help you identify a voice and put forward a plan of action. A Brand Prototype typically captures your Goals/Objectives, Competitive Landscape, SWOT Analysis, Brand Attributes (current vs. desired), Brand Story, Positioning Statement, Tagline and Visual Manifestation of your Brand.

ideation & discovery

Concepting and idea creation are part of our specialties. We like to push the envelope and bring innovative solutions to the table that are on target and support the overall brand and marketing strategy. Legacy79 is a results focused creative boutique that believes in accountability. We understand that we're only as good as our last project – this means that we're fully committed to anything we take on.

deployment

Whether we're working on a full rebranding effort, a mobile app or a print campaign, Legacy79 has the resources in place to provide a full service experience. From print management to hosting, we are a one-stop-shop. Besides coordination, when working with printers, trade show companies or other service providers, we make sure all deliverables meet our high quality standards.

Featured Clients

proven experience

From our recent opening of the Andaz Napa, Legacy79 did a terrific job. The biggest aspect that says they care about your success and not just the project is when they are willing to help with questions eight months after the project is done.

Andrew Barlow, Andaz Napa